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How to enrich company data and improve your spreadsheets



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Are your marketing and events spreadsheets looking sparse? Do you need to enrich them with data about different companies?

You don’t need to waste your time googling hundreds of company descriptions, annual revenues, employee figures, or fundraising numbers.

We’ve got a tool for that – we can add additional information to your spreadsheets with no need for endless searching! Let’s find out how.

Perfect for. . .


What is data enrichment?

When we say data enrichment we mean adding extra information to your existing data.

This data comes from external data sources (those are data sets that you didn't make yourself) and they help us to fill in gaps.

Without using some external data sources, your spreadsheet may be incomplete, or have missing columns that would be really useful to have.


Why do you need to enrich company data?

Marketing Analytics: Who are your customers? Are they big, small?

Find out and improve your customer segmentation to find out who your most important customers are!

By using our tool to add in company names, your data becomes more readable and easier to segment by industry – useful for branding strategy, events management, or eying up competitors!

Fundraising: Improve your business analysis information to better prepare for those all-important investment meetings.

Events: Make the most of your attendee data to impress your potential sponsors.


How can you do it?

It’s simple! All you need to do is download your data and drop it into our tool. Why not try it out with some test data first?

Let’s give it a go...


Step 1: Download your data

No matter where you’re downloading your data from, you need to make sure it is a CSV file (they’re just like a spreadsheet, but only computers can read them!).

If you have an Excel spreadsheet, you can save as > CSV UTF-8.

Need help? Check out our step-by-step blog post...

Tip: Double check your data includes company websites and domains (that’s what we use to search for the extra information). If it’s not on there, pop it in and you’re good to go!


Step 2: Let us do the work

Now upload your CSV file to our tool. Then select these options…

Then, wait for us to work our magic, and... Voila! Your data is now ready for its next steps.


Still need help? Watch our easy-to-follow video guide!

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